INFOGRAPHIC: Setting Your Annual Marketing Budget

Oct 25

Written By Frank Kunkle

Setting Your Annual Marketing Budget

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For those on a calendar-based budget, you’re likely thinking about your 2023 budget. Happy Q4!

One of the most important things to remember about a budget is that it is your best effort at predicting the financial demands placed on your company, as well as forecasting for revenue. Therefore, you can use proper accounting next year to align reality with the budget you set.

Remember that a budget acts as a guideline! And any good marketing budget will change over time. Using the marketing budget “just because you laid it out that way” would likely be sabotage in all cases. You have to keep adjusting based on performance.

In case you’re stuck, download my infographic called Setting Your Annual Marketing Budget.

Thanks for reading.
- Frank

Frank Kunkle

INFOGRAPHIC: Setting Your Annual Marketing Budget

Setting Your Annual Marketing Budget

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